As a Nation Turns Its Lonely Eyes Away from CEOs, One More Open Letter: to Their Communication Folks
This isn’t just your best opportunity to help your CEO do what needs to be done, it’s actually your first — and probably, your last.
Dear Executive Communication Professional:
You might be tempted to throw up your hands at this point. (But you won’t.)
The Edelman Trust Barometer this week reported that CEOs are losing credibility in relation to leaders of other institutions during coronavirus — ranking dead…